How Digital Marketing Will Change Forever Post COVID-19
Once the coronavirus (COVID-19) became apparent that it would begin running rampant across the globe, many were quick to put out their predictions. One of the most common predictions was that investment in digital marketing will be at an all-time high and the industry of...
What Your Brand Should Be Doing During The Lockdown
The world has been hit hard with the surge of Coronavirus (COVID-19) cases around the world, leading the WHO to declare a pandemic. More than anything, the world economy has been steadily dropping, with a crash most likely to happen sooner or later. But through...
Working From Home? Here’s How To Stay Productive During Self-Quarantine
Do not panic and do not fret. Though we find ourselves in quarantine, our work lives are still as busy as ever. As we sit at our makeshift desk hastily prepared the moment we all got the notice that work from home begins today, we...
Why YOU Should Be Advertising On TikTok
Social media platforms come and go. But while everyone is tryign to create the best new thing, others may lose sight of whats already in front of them. TikTok has taken the social media game by storm and brands know it. So here is a...
How Instagram Is Taking Audience Engagement To The Next Level
Towards the tail-end of 2019, Instagram’s quietly rolled out a feature began hitting people’s radar. Face filters, but not just any face filters. Interactive, custom filters which brands could take advantage of. This is how Instagram is taking audience engagement to the next level. Brands...
Is Boosting Your Facebook Posts Worth It?
To do or not to do? Brands, content creators and influencers have been boosting their posts since Facebook initially launched the new function. If you’re looking to increase your engagement and visibility but Is Boosting Your Facebook Posts Worth It? What Is Boosting A Facebook...
Digital Marketing’s Surging Future for 2020 And Beyond
The ever-expanding reaches of the internet has helped digital marketing become the forerunner in our modern lives. From smart targeting to highly interactive, personalized content, digital marketing offers it all! And trust us on that, we know it well! So just how much will digital...
A Comprehensive A-Z Digital Marketing Guide
To even an expert the field of digital marketing can seem intimidating at times. There are so many elements to digital marketing which makes it complex in nature. It’s almost impossible to remember all the terms that exist today, not to mention that new terms...
Getting Personal: How To Connect With Your Audience
With how highly competitive the online and content market is, it’s becoming increasingly difficult to gain the attention you deserve amongst consumers. Although there are countless opportunities and channels meant for connecting with audiences, many brands fail due to their inability to establish a connection...
E-Commerce SEO and the importance it holds for sales in 2019
Overview Keyword & Competitor research Site Errors & Loading Speed On-Page SEO Keyword Optimisation Mobile Website SiteMap Off-Page SEO Blog Content Link Building Before working on an E-Commerce SEO strategy, understanding your business is vital. To begin the process of E-Commerce SEO you must have...
Top 5 Impactful Digital Marketing Scams You Need To Avoid in 2020
Overview: Startups Don’t Need Big Investments For Website Development SEO Is Not A Lifelong Process Traditional SEO Is Outdated Social Media Marketing Lies Being Uninformed About Performance Marketing Is Dangerous If at all you’re aware of the what occurs within the advertising industry, then...
What Is Performance Marketing And How Can It Help You?
Overview The Funnels Google Ads Facebook Ads Amazon Marketing Services ROI/ROAS Forget impressions reach & engagement, let’s talk sales. Performance marketing is a comprehensive term that refers to the amalgamation of steps with the end goal of boosting sales. An agency is only charged on...
Trends That Will Shape The Future Of Social Media Marketing
Overview Transparency Engagement Live Videos Stories Camera Features (AR) Artificial Features (AI) Influencers Groups & Communities Storytelling Social media is a phenomenon which continues to grow without signs of slowing down. Approximately 45% of the global population is on or has been on social...
10 Tips To Boost Your Productivity In The Workplace
Whether you work in retail, a digital marketing agency or labour, every occupation looks to boost the productivity of their workers. This list will cover 10 Tips To Boost Your Productivity In The Workplace, but before you read it, remember to not be so hard...
18 Of The Most Common Tips To Generate More Online Marketing Leads
An undeniable fact is that products don’t necessarily need to be “the next big thing” to sell. An average product with proper lead generation online marketing strategy will always sell more versus an innovative product with a lack of leads. Let’s take a step back...
4 Content Strategies To Better Your Social Media Game
Every social media marketing company dreams of spreading virality, generating trends and creating a following through the promotion of their own activity. The goal is to create meaningful, valued content. If your content strategy doesn’t deliver what your audience is looking for, your competitors will,...