We helped Timbresonic slash their RTO by 70%, obtain a CPC of 11.9 and a conversion rate of 6.91%
About Timbresonic
Timbresonic is a high-end audio and electronics brand dedicated to capturing the pure spirit of music. The range of well-designed, reliable and trendy products they deliver has helped them gain millions of satisfied customers.
Client
Timbresonic
Services
Performance Marketing, Web Design & Development, Social Media Marketing
Year
2021 – Present
What was Timbresonic looking for?
Reduction in potential RTO
Achieve a sustainable conversion rate
Trust and brand building
What did Digimaze achieve for them?
70%
Reduction in RTO
11.9
CPC
6.91%
Conversion rate
4.8
ROAS
How did Digimaze accomplish this?
Vertical scaling
Prior to kickstarting the brand’s launch, we tested the waters along with our deep audience segmentation. Post that, we scaled up the campaigns and increased the budget of the best-performing ad sets, while also ensuring an overlap is avoided.
Leveraged retargeting
By enticing our previously engaged audience, we specially targeted them with exclusive, time-sensitive offers.
Website optimisation
We continuously tested and measured the effectiveness of different website landing pages until we recorded a consistent, positive impact on the conversion rate.
Harped on prepaid methods
To further improve on reducing RTO, we installed a third-party system and after extensive testing, we reduced the RTO by 70% and boosted our prepaid to COD order ratio.
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